How can we call ourselves Aesthetics Hub if we have not been to the aesthetics and plastic surgery haven of Asia? So last fortnight, we packed our curious minds, video and photo equipments, excited souls, ravenous appetites and brave hearts to Gangnam, Seoul, Korea.

7 days, 6 nights and a mind-blowing experience.

Chanel Choo, resident host & model, and Keith from Seoulistic.com

“Mission Successful” as what Hermann, our videographer, said about our Korea trip.

We collaborated with a celebrity blogger based in Seoul, Keith from Seoulistic.com, to bring us to the hottest places of plastic surgery in Apgujeong as well as to the fish market for live octopus for dinner at Noryangjin. Not forgetting the places where we got to witness first hand on how Koreans take the business of beauty products seriously – in Myeongdong, Hongdae and Garosugil.

In the entire month of July, we bring you Korea – from our eyes, perspective and personal experience – just for you. Interesting beauty products, the street of plastic surgery, perspective of aesthetics industry around the world from a key opinion leader, the university that trains plastic surgeons in the making, live video documentary of a minimally invasive procedure not available in Singapore called Innofill, those fashion streets full of best dressed…

This is the aethetics and plastic surgery of Seoul no tourists get to see.